Growth Hack with Effective Cross Selling

Step 1: Evaluate Market Potential for X Selling

As business matures, loyal customers tend to show repeat purchase. So X Sell opportunities are more in winning the indifferent customers. While calculating potential sales figure, include customers on the fence besides most loyal customers.

Step 2: Distribute Potential across your sales territory

Subject to the country where one operates, distribution is always skewed where top metros take a lion share. Target areas that are prominent with our over 700,000 territories to choose from. Sign up with MarketSize.World which instantly provides potential estimates across GCC, South East Asia, South Asia, East Africa, and South America, besides Top Metros of 153 countries.

Step 3: Assess Sales Affinity and rank order sleeping dogs

Identifying high performance salesforce and effective channel partners are paramount and we analytically segment their historic track. Our proprietary MarketSize.World engine has algorithms to avoid sleeping dogs for avoiding potential negative RoI to launch a targeted marketing campaign.

Step 4: Use Disruptive Analytics for crafting customer’s buying decision

The traditional analytics with typical scoring from structured data is outdated. Region specific omni-channel hypes are to be accounted which is ensured by our Ai Models that tracks sentimental analytics for effective choice of digital marketing.

Step 5: Design campaigns with multiple analytical layers

The multiple analytical layers ranging from regions to social trends and customer responses are to be blended to create a seamless interface with your campaign management tool. This will ensure continuity of your operational performance in designing and executing campaigns.

Step 6: Monitor & improve execution with machine learning algorithm

As each campaign is to last for a short season, learning on quick wins at early stage matters. Feedback from campaign management tools to be seamlessly integrated and neural models are taken care to optimize the model efficiency in our engagements.

We at IQturf follow these 6 steps while partnering with clients to harness disruptive analytical techniques and improve business outcomes. This ensures our clients to craft a better value proposition for their customers.